Marketers have discovered that individuals are more effectively persuaded to form favorable opinions about items they initially view as neutral or even negative when those items are visually associated, rather than solely through text, with things they already view positively. Consequently, marketers are likely to ___________. Which one of the following most logically completes the argument?

Answer Choices

Correct answer marked below

create advertisements featuring images of items that resonate positively with the target audience

Correct

use minimal written content in their marketing materials

focus on promoting products that can be illustrated more effectively than described

emphasize the appealing aspects of the product by visually contrasting them with the negative aspects of a rival product

choose to advertise on social media platforms instead of traditional print media

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Official Explanation

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The argument states that marketers can effectively persuade individuals to develop positive attitudes towards products by linking them visually to things that the audience already likes. Therefore, the most logical completion of the argument is…

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Comments

micheleApr 30, 2025

Thankss

DivaFeb 3, 2025

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SiddharthOct 13, 2024

Great

SharathJun 25, 2024

thanks a lot

What this question tests

What it tests

Whether you can complete the last sentence of an argument in a way that is logically consistent with it.

Common trap

Choosing an option that sounds plausible but contradicts the argument or introduces new information.