Five years ago, only every fifth resident of Korovia owned a credit card. Since then, however, credit card penetration in urban Korovia has increased rapidly as a result of strong telemarketing campaigns. Credit card companies now wish to maintain the present growth rate by increasing their investments in telemarketing campaigns.

Which of the following, if true, most strongly argues that the strategy, if adopted, would not achieve its goal?

Correct answer marked below

Credit card companies have more vacancies for telemarketers than do any other organizations.

Other industries have started adopting telemarketing campaigns as an integral marketing strategy.

Credit cards generally have fewer advantages than do many other payment options available to Korovians.

All Korovians who could be reached by telemarketers are already using at least one credit card each.

Correct

Telemarketing campaigns cost less than other marketing campaigns.

You can see the correct answer above. Sign in for free to unlock the complete worked solution.

Get detailed analytics, unlock full explanations, and move up difficulty tiers as you practice.

Explanation

Create a free account to reveal the correct answer, see the step-by-step explanation, and start tracking your GMAT progress.

Comments

PrajithApr 22

thanks, this one was pretty straightforward once I realized the goal was about maintaining the *growth rate*.

VarnicaApr 25

this was easy but C was tempting because it sounds like a reason people wouldn't want a card. Not about the campaign strategy though.

What this question tests

Whether you can identify the option that most undermines an argument's conclusion.

Choosing an irrelevant objection or one that attacks the premise rather than the reasoning.